Interactive Media Design


The Interactive Media Design program has been permanently suspended and no longer accepts applications for admission. Students currently in the major are not affected. Contact the IMD academic advisor if you have questions.

The Bachelor of Arts in Interactive Media Design (IMD), managed by both the School of STEM and the School of Interdisciplinary Arts & Sciences (IAS), provides students an understanding of the processes and methods for conceptualizing, creating, and evaluating technology-enabled experiences. IMD students create media products ranging from video and immersive artworks to web-based and platform-specific apps while working in collaboration with their peers.

The two-year curriculum, grounded in an intensive cohort based learning environment, blends academic theory, human-centered design, artistic technique, process management approaches, and methods for gathering and analyzing critical metrics.

IMD majors graduate with a design portfolio that prepares them for careers in the arts and industry, as well as for graduate study. They are uniquely qualified to provide leadership across employment sectors concerned with interaction design in education, engineering, art, science, social media, and other forms of digital interactivity.

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Learning objectives

Upon completion of the IMD degree students will be able to:

  • Understand and engage critically with theories and concepts related to analysis, design, development and implementation of interactive media experiences and their social context.
  • Use an interdisciplinary approach in the design and development of interactive media that applies engineering and user-centered, inclusive, community-based and universal design methodologies and best practices.
  • Collaborate effectively, creatively, productively, and ethically using team and communication skills imbued with respect and empathy.
  • Create interactive media experiences that engage unequal relations of power, knowledge, and difference, by learning from communities with multiple intersecting identities.
  • Utilize a variety of technologies and tools to explore, develop, and deliver interactive experiences on commonly used platforms and infrastructure, as well as on novel and experimental interfaces and systems.
  • Write and communicate clearly at all stages of project research, design, and implementation.

Faculty and staff