Entrepreneurship Concentration

Why study Entrepreneurship?

The Entrepreneurship Concentration provides highly motivated students with the knowledge and practice needed to start and manage new businesses. Four exciting courses integrate research based conceptual models and tools with hands-on practical experience in the form of historical and live cases, idea competition, and live business plan competitions:

  1. Essentials of Venturing provides an overview of the new venture creation process, including business formation, growth and innovation.
  2. New Venture Ideas provides conceptual models and tools for discovering and developing ideas that create business growth opportunities.
  3. Venture Feasibility Analysis focuses on the process of determining whether a business idea is worth pursuing by utilizing models and tools for determining product/service, organization, market and financial feasibility.
  4. Venture Start-up, Management and Growth focuses on the opportunities and challenges of developing, managing and growing start-ups to become full-fledged successful businesses.

Entrepreneurship curriculum

Students in the Entrepreneurship concentration must complete the following courses for graduation.

Course TypeCourse Numbers & Names
Core Courses (prerequisites in parentheses) ELCBUS 300 – Organizational Behavior, Ethics and Inclusivity, Diversity Designated Course
ELCBUS 301 – Business Statistics (counts for RSN)
ELCBUS 310 – Managerial Economics (301 and BMATH 144, STMATH 124, or MATH 112)
ELCBUS 320 – Marketing Management
ELCBUS 330 – Information Management & Analysis
ELCBUS 340 – Operations & Project Management (310)
ELCBUS 350 – Business Finance (310)
ELCBUS 380 – Managing Work Teams
ELCBUS 382 – Business, Government, & Society, Writing Designated Course
Required Entrepreneurship Courses (prerequisites in parentheses) ELCBUS 441 – Essentials of Venturing
ELCBUS 442 – New Venture Ideas (441)
ELCBUS 443 – Venture Feasibility Analysis (442)
ELCBUS 444 – Venture Start-up, Management and Growth (443)
General Electives (any 300/400 level UW courses)20 credits
Capstone CourseBefore you can register for the capstone course, you must complete all core courses and meet with your advisor to file a graduation application.

ELCBUS – Business Policy & Strategic Management
Total Credits90 Credits