Business Analytics & AI Concentration
Why study Business Analytics & AI?
New in autumn 2026, the Business Analytics & AI Concentration prepares students with practical analytics and AI skills that are in high demand and essential across all modern business environments. This concentration will prepare students to be data-driven thinkers who can bridge business and technology and help drive innovation across a wide range of business functions. Increasing industry demand for graduates who can work effectively with data and AI-driven tools is addressed through this practical and forward-looking curriculum that emphasizes not only AI fluency but also critical thinking, judgement and responsibility.
Business Analytics & AI Curriculum
This concentration requires students to complete 90 total credits of coursework. The table below outlines the course requirements and elective options for this concentration. Prerequisite courses are in parentheses. A minimum grade of 1.7 is required for the prerequisite courses. UW Bothell courses listed; however, equivalencies may apply. See advisor for a complete list.
| Course Type | Course Numbers & Names |
|---|---|
| Core Courses (prerequisites in parentheses) | BBUS 300 – Organizational Behavior, Ethics and Inclusivity, Diversity Designated Course (B WRIT 135) BBUS 307 – Business Writing, Writing Designated Course BBUS 310 – Managerial Economics (B BUS 220, Calculus) BBUS 320 – Marketing Management (B MATH 123 or MATH 120 or score of 400 on MTHDSP or score of 154-163 on MPT-AS) BBUS 340 – Operations & Project Management (B BUS 220, B BUS 215) BBUS 350 – Business Finance (B BUS 220, B BUS 215, B BUS 210) |
| Required Courses (prerequisites in parentheses) | B BUS 479 – AI & Critical Thinking – available in Winter 2027 B BUS 479 – Business Intelligence and AI – available in Spring 2027 |
| Required Electives | Choose two courses (10 credits) from the following: B BUS 301- Data Management (BBUS 215) B BUS 309 – Quantitative Analysis for Business (Focused on Business Data Visualization) – new in Autumn 2026 B BUS 330 – Information Management and Analysis B BUS 423 – Market Intelligence (B BUS 215, B BUS 320) B BUS 429 – Marketing Analytics (B BUS 320) B BUS 452 – Financial Modeling and AI (B BUS 350, B WRIT 135) B BUS 489 – Digital Lab (B BUS 330, CSS 360, and CSS 143 or CSS 173) B BUS 468 – Advanced Accounting and Analytics (B BUS 361) B BUS 479 – Data Driven Managerial Problem Solving (300) |
| General Electives (any 300/400 level UW courses) 30 credits | 30 credits |
| Required Capstone Courses | Before you can register for the capstone courses, you must complete all core courses and meet with your advisor to file a graduation application. BBUS 470 – Business Policy & Strategic Management (B BUS 211, B BUS 230, B BUS 300, B BUS 307, B BUS 310, B BUS 320, B BUS 340, B BUS 350) BBUS 480 – Global Environment of Business (B BUS 211, B BUS 230, B BUS 300, B BUS 307, B BUS 310, B BUS 320, B BUS 340, B BUS 350) |
| Total Credits | 90 Credits |