{"id":32250,"date":"2026-03-26T17:31:21","date_gmt":"2026-03-27T00:31:21","guid":{"rendered":"https:\/\/www.uwb.edu\/business\/?page_id=32250"},"modified":"2026-05-01T13:49:16","modified_gmt":"2026-05-01T20:49:16","slug":"artificial-intelligence-in-business","status":"publish","type":"page","link":"https:\/\/www.uwb.edu\/business\/about\/artificial-intelligence-in-business","title":{"rendered":"AI in Business"},"content":{"rendered":"\n
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What is Artificial Intelligence at UWB?<\/h2>\n\n\n\n

At the University of Washington Bothell School of Business<\/em>, we are redefining the intersection of AI and business. Through pioneering events, deep industry partnerships, cutting-edge courses and programs, and impactful faculty research, we are building a dynamic hub where innovation meets real-world application. Across our programs, students engage with hands-on learning that blends Artificial Intelligence with practical and responsible business applications, preparing them to lead in an evolving business world. Whether you are a prospective student, industry leader, or partner, you\u2019ll find a community here that is not just adapting to the future of AI but is actively shaping it. <\/p>\n\n\n\n

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AI & the Future of Business<\/em> Event Series<\/h2>\n\n\n\n

An ongoing speaker series where we are bringing together industry leaders, researchers, and practitioners to explore how AI is reshaping every corner of the business world.<\/p>\n\n\n\n

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AI & the Future of Business: Leading Responsible AI<\/h3>\n\n\n \n \n Learn More<\/span>\n \n \n \n \n<\/svg> <\/span>\n <\/span>\n <\/a>\n \n\n\n
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The future of marketing in an AI-driven world<\/a><\/h3>\n\n\n<\/div>\n\n\n\n
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How AI is revolutionizing the retail industry<\/a><\/h3>\n\n\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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AI in Curriculum: Preparing AI-Ready<\/em> Business Leaders <\/h2>\n\n\n\n

At the UW Bothell School of Business, AI is not a standalone subject it is woven throughout our curriculum, enabling students to develop practical fluency across every business discipline, grounded in the principles of responsible and ethical AI use.<\/p>\n\n\n\n

Our approach integrates AI tools, concepts, and critical thinking into existing courses rather than siloing AI into a single elective. Our courses are intentionally designed to help students build their AI capabilities while developing a deep understanding of AI\u2019s impact on organizations, society, and decision-making.<\/p>\n\n\n\n

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Connect with Us!<\/h3>\n\n\n\n

Interested in building an AI-fluent career path<\/em> from your first year? Speak with our Team about pairing AI-integrated courses with your major.<\/p>\n<\/div>\n\n\n\n

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Leading AI <\/em>through Research<\/h2>\n\n\n\n

Stay informed on the latest AI research from our faculty and curated readings from the business field.<\/p>\n\n\n\n

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Agentic artificial intelligence as a new frontier in information systems<\/a><\/h3>\n\n\n\n

Abstract: Agentic artificial intelligence (AI), autonomous systems capable of planning, reasoning, and acting with minimal human oversight, is reshaping enterprise information systems … <\/sub><\/p>\n\n\n\n

– Xiahua (Anny) Wei, Associate Professor <\/em><\/strong><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n

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Addressing Bias in Generative AI<\/a><\/h2>\n\n\n\n

Abstract: Generative AI technologies, particularly Large Language Models (LLMs), have transformed information management systems but introduced substantial biases that can compromise their effectiveness in informing business decision-making … <\/sub><\/p>\n\n\n\n

– Xiahua (Anny) Wei, Associate Professor <\/em><\/strong><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n

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Leveraging AI and Collaborative Strategies for Innovative Product Development<\/a><\/h3>\n\n\n\n

Abstract: The integration of AI in new product development (NPD) is transforming technologically advanced industries. This paper examines the impact of AI in design and development … <\/sub><\/p>\n\n\n\n

– G\u00fclru F. \u00d6zkan-Seely, Associate Professor <\/em><\/strong><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n

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Faculty shaping the Conversations in AI<\/em> & Business<\/h2>\n\n\n\n
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Meet Our AI-Focused <\/em>Faculty<\/h2>\n\n\n\n

Our faculty bring together deep expertise in business disciplines and applied AI research, bridging theory and practice for a complex, technology-shaped world. Meet some of our faculty exploring innovative and impactful applications of AI.<\/p>\n\n\n\n\n\n

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AI Toolkit at UW Bothell<\/em><\/h2>\n\n\n\n

UW Bothell students, faculty, and staff have access to a suite of AI tools through UW licensing and free educational programs. Here’s what you can use today.<\/p>\n\n\n\n

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Microsoft Copilot<\/strong><\/a><\/h2>\n\n\n\n

AI assistant embedded in M365 tools. Use it to draft documents, summarize meetings, analyze spreadsheet data and build presentations.<\/p>\n\n\n\n

Generative AI | Documenting | Data Analysis<\/p>\n<\/div>\n\n\n\n

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GitHub Copilot<\/strong><\/a><\/h2>\n\n\n\n

AI pair programmer that suggests code in real-time and helps debug, explains code logic, and writes boilerplate inside VS Code and other editors.<\/p>\n\n\n\n

Python\/ R | SQL | Data Projects<\/p>\n<\/div>\n\n\n\n

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Canva for Design<\/strong><\/a><\/h2>\n\n\n\n

AI powered design platform to create presentations, generate designs, edit visuals, create brand content, videos, and marketing materials.<\/p>\n\n\n\n

AI Design | Editing | Marketing Projects<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Upcoming Events<\/h2>\n\n\n\n
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