Policies and Guidelines

Project Request Forms

Make your materials shine. Learn how to obtain professional expertise in marketing, print and Web design.

Editorial Style Guide and UW Terminology

Write effectively. Use language correctly and consistently by referring to frequently used and misused words, terms and mechanics.

Logo and Brand Standards

Help reinforce the UW Bothell brand. Strengthen the UW Bothell branding campaign by using proper slogans, visual arrangements, logo guidelines and color and typeface palettes.

Web Content Guidelines

Make the most of the Web.  Create an inviting and easy to read website by following these tested web content guidelines.

How to Respond to Media Contacts

Respond with ease. Follow established protocol in responding to media requests.

Publications Review

Market your programs and events with confidence. Learn how to get the most of your promotions by participating in this new mandatory review process.

Equal Opportunity and Reasonable Accommodation Statements

All publications issued by the University must contain information for equal opportunity and disability accommodations. This applies to our general catalog, all brochures, and to all invitations to events on campus. According to the Equal Opportunity Office, “The University of Washington is an Affirmative Action and Equal Opportunity employer. As such the University is required by federal and state laws and University Administrative Policy 46.04 to announce equal opportunity and reasonable accommodations policies on all publications and notices”.